Fiverr.com (Image via CrunchBase)
Getting new clients for your freelance writing business is a never-ending task; you have to constantly market yourself. As you become an established freelance writer, new clients will find you via word of mouth. However, in the beginning, you may have to use your creative skills and tap into different marketing sources. Sometimes, this means, you will have to lower your rates.
I know it seems to be a contradiction in my last blog post about writing for slave wages. However, if you are strategic in your methods and your name is attached to your writing, writing for less money is not a bad option. This is especially true for those writers with a short client list.
One of the ways to do this is with Fiverr.com. What? Write an article for $5?!? I know this seems like slave wage, but if you do it the right way, you may make a little extra cash, establish yourself as a writer, and pick up a few clients. Freelance Writer, Jennn Fusion did this exact thing. She is not the only one. Other freelance writers make $1000-$2000 month doing gigs on Fiverr. If you write on a topic that doesn’t require a lot of research, this won’t be a difficult job.
Offer Just Enough for a Taste of Your Writing
I am not suggesting that you use Fiverr as your only source for finding clients. Truthfully, most of the users of Fiverr.com don’t have a large budget, which is why they are shopping on Fiverr. However, other people may go there as a way to “test the waters” before they hire a freelance writer. You never know who is lurking around Fiverr, so always put in your best effort. I have landed a few clients from Fiverr.com by placing a few select gigs on the site.
Be clear in your gig. If you will only write up to 300 words, state that. If you want them to contact you ahead of time to review the article topic first – put that in your gig.
By setting up an easy gig with a lower word count, you can give buyers a taste of your writing. After you complete a gig, include a small note telling them about your “premium services.” Fiverr does not allow you to provide contact information. To get around this, be sure and have a link to your freelance website in your bio. If they really like your services, they will find you.
